Image of the globe suggests that the company has an international audience and it is recognised through its font and imagery. The background is simple and central positioning of the logo attracts attention . When this logo is shown before a film there's usually audio in the background which can increase audience's excitement before a film begins.
The logo features a young boy sitting on a crescent moon while fishing.The coloured letters associate the company with films targeted at children , although this isnt always the case. The animation and audio gains audience interest and encourages excitemnt before the film is shown
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